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Double celebrations for Corby weight loss firm

Published: 10th October, 2019

The 1:1 Diet by Cambridge Weight Plan celebrated Employee Ownership Day (EO Day) and its 35th anniversary with a summer garden party for its 226 stakeholders in Corby.

The 1:1 Diet by Cambridge Weight Plan is one of a few employee-owned businesses in Northamptonshire and started out in 1984 as The Cambridge Diet.

Its managing director, Chris McDermott, said this year was a significant landmark for the direct selling company, which changed its name last year as part of a multi-million pound advertising and marketing campaign.

He said: “We are delighted to be celebrating 35 years and couldn’t be prouder of all the achievements the brand has made leading us to this major milestone. 

“The fact that this new chapter has begun with us hitting a high of 6,000 people selling our products in the UK is testament to the fantastic work of our team in Corby.”

The diet food manufacturing company, which is based in Weldon Industrial Estate, became a 100 per cent employee-owned business in 2014, offering great benefits to its stakeholders.

Chris said: “As The 1:1 Diet by Cambridge Weight Plan is an employee-owned business (with a very similar model to John Lewis), I take my responsibilities in leading such a business very seriously. I want to ensure that what we are building something in Corby that is not only successful now, but will still be around in 20 or 30 years’ time.”

And it’s a double celebration as The Employee Ownership Association celebrates 40 years of employee ownership in the UK.

Deb Oxley, CEO of the Employee Ownership Association, said:  “Companies such as The 1:1 Diet by Cambridge Weight Plan are great examples of the economic and social benefits that can be achieved in an employee-owned environment. This is why we celebrate the impacts of employee ownership on the individual, the business and the communities in which they are based.

“The EOA is proud to lead the sector-wide celebrations of employee ownership on EO Day 2019, as part of our activity to raise awareness and support the growth and impact of employee ownership in the UK.”

ENDS

Fact File

EO Day is an integral part of the EOA’s events calendar and was introduced to raise awareness of employee ownership as an economically strong and balanced business model.

The benefits of employee ownership have been proven in EOA-led research, and include improving employee health and wellbeing, increasing productivity and fostering creativity and innovation across an array of industry sectors. In addition:

  • UK employee owned companies contribute over £30 billion to the UK economy annually

  • Employee-owners have higher levels of job satisfaction, feel a greater sense of achievement and job security, and are more likely to recommend their workplace than employees in non-employee owned businesses

  • Employee owned businesses operate in a range of sectors including healthcare, social care, education, transport, manufacturing, retail and professional services.

For more information and/or to set up interviews, contact Ruth Supple, PR & Events Manager, or Angela Bolton, PR co-ordinator, at The 1:1 Diet by Cambridge Weight Plan on 01536 403344 or email PR@cwp-uk.com

Notes to editors

  • The 1:1 Diet by Cambridge Weight Plan’s roots can be traced back to the 1960s, when biochemist Dr Alan Howard started to research the perfect diet. Since 1984, when The Cambridge Diet became commercial in the UK, millions of people from all over the world have used its help, support and products.

  • In 2009 the Cambridge Diet was rebranded to Cambridge Weight Plan and last year rebranded as The 1:1 Diet by Cambridge Weight Plan.

  • In 2014, it became a 100% employee-owned company having started its employee ownership journey back in 2009. Today, it is a passionate and profitable group of people who provide support, flexible weight loss plans, products and business opportunities that help other people achieve their goals. Whatever those goals may be.

  • In the UK, the company sells and markets The 1:1 Diet by Cambridge Weight Plan brand through more than 6,000 independent consultants, who offer one-to-one support to guide dieters through their weight loss and into maintenance.

  • The 1:1 Diet by Cambridge Weight Plan’s meal replacement programme (MRP) uses formula food soups, shakes, bars and other foods to replace conventional foods, thus giving a lower dietary energy intake than on a conventional reducing diet. MRPs are nutritionally complete, providing all protein, essential fat, vitamins and minerals needed.

  • Worldwide, The 1:1 Diet by Cambridge Weight Plan is sold through an extensive distributor network and its products are exported to more than 30 countries.

  • www.one2onediet.com